Anti-Brand? The Blackspot Anticorporation

The Blackspot Anticorporation made a new shoe which they claim is anticorportated and a anti-brand. Alas, they didn't notice that their socalled "anti-brand" is just a plain old brand, nothing else. An anticorporation is a corporation. They only difference is that the blackspot people believe they aren't a coporation. A simple test: Replace on the web page "Blackspot" with "Nike" and you have something like a Nike ad:

Join us. Buy a pair and become a voting shareholder in The Nike Corporation. Your ongoing involvement is critical. Together, we'll revolutionize footwear, and then move on to "Nike" other industries — Big Music, fast food, coffee shops, clothing. Marrying a passion for social activism with grassroots antipreneurial zeal, we'll rearrange the ugly face of corporate capitalism.